About Bachelor Of Design


Bachelor of Design is a graduation program which has a prime focus at developing the creativity of the aspirants while keeping the basic fundamentals intact. This graduation, unlike Bachelor of Technology, does not stress upon analytical skills of the student.

Bachelor of Design in Automotive and Product Design is a tailor made course in design fundamentals to enable the students, envision the products of future in both form and function. In this course students are introduced to design process, design sketching, aesthetics, digital sculpting, digital sketching and rendering and rapid prototyping. The final design project is done while committing to client requirements in design industry with full exposure.

  • Concept Development Lab (Cintiq Pro Lab)
  • Clay Modelling Lab
  • Surface Development Lab (Autodesk Alias Lab)
  • Workshop
  • Rapid Prototype Machine (3d Printer)

Program Highlights


  • To acquaint the students with the design history and process of conceptual design.
  • To prepare the students for latest trends and technologies and guide them about the future of concept design industry.
  • To impart upon students how the design affects sales and brand of a company.
  • To enable the students to work in teams in design companies and design studios.
  • To enable and impart the knowledge of entrepreneur and start-up to the students.

Semester Wise Subjects

Semester 1

Sr. No. Course Title
1 History of Design
2 Basics of Sketching
3 Automotive Basics And Mechanics
4 Colour Theory
5 Elements of Design
6 English Communication
7 English Communication Lab

Semester 2

Sr. No. Course Title
1 Engineering Drawing
2 Design Trends
3 Introduction to Digital Sketching
4 Product Design Process
5 Organic Sketching In Product Design
6 Social Work
7 Business Communication
8 Business Communication Lab

Semester 3

Sr. No. Course Title
1 Automotive & Product Materials
2 Manufacturing Processes
3 Product Design Modeling I
4 Digital Sketching & Rendering
5 Design Project I
6 Environmental Science

Semester 4

Sr. No. Course Title
1 Design Research
2 Product Design Modeling II
3 Clay Modeling I
4 Ergonomics And Packaging
5 Design Project II
6 DSE-1

Semester 5

Sr. No. Course Title
1 Digital Surfacing I
2 Graphic Design & Portfolio Design
3 Clay Modeling II
4 CMF- Colour Material & Finish
5 DSE-2
6 GE-1

Semester 6

Sr. No. Course Title
1 Digital Surfacing II
2 3D Model Rendering
3 Design Project III
4 DSE-3
5 GE-2
6 Industrial Visit

Semester 7

Sr. No. Course Title
1 Aerodynamics & Safety Regulations
2 Design Project IV
3 DSE-4
4 GE 3
5 Design Seminar

Semester 8

Sr. No. Course Title
1 Graduation Project

Generic Electives

Course Code Course Title
APD125 Furniture Design
APD126 Toy Design
APD127 Social Project
APD128 Narrative Skills & Story Boarding
APD129 Design of Everyday Object
APD130 Sci Fi Project Year 2050
APD131 Smart Product Design
APD132 Yacht Design
APD133 Mass Transport Design
APD134 3 Wheeler Design

Discipline Specific Electives

Course Code Course Title
APD121 Car design sketching I
APD122 Bike design sketching I
APD123 Interior Sketching I
APD124 Product design detailing I
APD221 Car design sketching II
APD222 Bike design sketching II
APD223 Interior Sketching II
APD224 Product design detailing II

Career Opportunities


  • Designer in major OEM companies and Design studios
  • Car Accessories Designer
  • Designer for Gaming, Toy and Product Industry.
  • 3D Digital Sculptor in Automotive Industry.
  • Clay modeler in OEM studios for automotive styling.
  • Car and bike Customization
  • Interior Designer for various Automotive Companies
  • Designer for Truck, Bus, yacht & Mass transport Industries.
  • Self-entrepreneur and Freelance Designer
  • Design for Defense sector in the Government
  • Tractors and Heavy Equipment design.
  • Furniture design.

Placements


Prospective Government & Private Sector Companies where design graduates can work after completion of Bachelor of Design Automotive & Product Design Program